Marketing Analytics Certificate Program - Profcyma Career Solutions LLP

Marketing Analytics Certificate Program

Complete a certification in marketing analytics with the latest cutting-edge curriculum from one of the top 100 Best Global Universities in the world

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4 Months

(Recommended 6-8 hrs/week)

Ranked #8

Executive Education (U.S.)

Mar 31, 2022

Start Date

Zero Cost Emi Options


5 out of 6 Learners

Get Positive Career Growth

About the Program

Master Digital Branding & Advertising from one of the top B-schools in India. Get personalised student support, timely doubt resolution and much more from upGrad.

Personalized Industry Mentorship

Get personalized career guidance and feedback from an experienced professional.

Globally Relevant Curriculum

Prepare for global excellence with a carefully designed curriculum to propel your marketing career. Be a marketing leader in a world engulfed by powerful data sources.

Student Support

24/7 student support available via email or use the Call Back option on the platform for a call response in two hours.

Program Overview

Key Highlights

360 degree career support

100+ hours of learning

Global access to job opportunities

10 industry projects, including a capstone

Masterclasses by industry experts

Resume tool and review

Industry-driven curriculum

24/7 support available for queries

Top Subjects

Technical Skills – Predictive modelling, conjoint analysis, clustering, text and image analytics, SEO/SEM analytics
Business Skills – Demand forecasting, CLV measurement, data visualization and storytelling, testing marketing campaigns, optimizing the return on investment (ROI), assessing organizational readiness for a marketing analytics team

Programme Outcomes

Marketing Analyst, Marketing Manager, Digital Marketer, Influencer Marketing Analyst, Marketing Research Analyst, Growth Marketing Analyst, Product Marketer

Who Is This Program For?

Existing marketers: Managers and aspiring managers looking to accelerate their careers in data-driven marketing. Anyone looking to build a career in digital marketing, brand management, category management, or P&L management.
Mid-senior business professionals: Anyone aspiring for senior marketing roles, senior business roles. Anyone aspiring to head a consumer insights/market intelligence/business intelligence team.

Minimum Eligibility

High school graduation with working proficiency in English
– No minimum work experience

Marketing Analytics Certificate

Complete all the courses successfully to obtain this recognition from Emory University Goizueta Business School.

  •  Earn a certificate in marketing analytics
  • Become a part of Emory Executive Education’s community
  • Receive training from a globally recognized university
  • Gain demonstrable skills in marketing analytics

The upGrad Advantage

Strong hand-holding with dedicated support to help you master Data Science

Learning Support

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Doubt Resolution

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Our Learners Work At

Top companies from all around the world have recruited upGrad alumni

Program Fee – Indian Residents

Rs. 1,50,000 + GST
Standard EMI Plans Starting at ₹5,150.

Frequently Asked Questions

What kind of certification will I get after completion of this course?
Post this programme, you will get a Advanced Certificate in Digital Branding & Advertising from MICA & upGrad. Along with this, you will receive a comprehensive report of your skills and competencies relevant to digital marketing derived from all your assignments.
How much time do I need to spend to do well in this course?
This programme will require 6-8 hours of engagement per week, which is flexible, for the duration of the programme (6 months).
Can I learn Digital Brand and Advertising through this certification programme from my city?
This Certification Programmes from MICA and upGrad has trained aspiring professionals from across cities, such as Delhi, Gurgaon, Bangalore, Mumbai, Chennai, Hyderabad, Noida, Pune, and many more. The mode of delivery is online.
How do all the industry collaborations add value to this Digital Brand and Advertising Certification Course?
In line with our mission to develop extremely industry-relevant online programs for working professionals, we have involved leading industry professionals at every stage of the program development. These individuals have decades of experience powering marketing at the Brand Managers / Advertising leader level and driving ROI across continents.

Our industry network has helped us develop and deliver the most industry-relevant content and case projects.

How would these real industry projects help me?
Our programs have a strong experiential component that would prepare you to apply your learning on the job. Learn – Experience – Apply.

Cases and industry projects will help you experience real-life challenges in marketing. These will enable you to step into the shoes of leading Brand and Advertising agencies and companies and put to use the theoretical learning in an experiential manner.

For queries, feedback & assistance

upGrad Learner Support


upGrad is India’s largest online higher education company, as per monthly visit data and total visits data for the last 28 days received from similarweb, as on April 13, 2020. Deakin University CRICOS Provider Code 00113B.